GA4 Migration Resources
By now, everyone who has had a Google Universal Analytics account should be aware that their properties are no longer processing data as of July
Overview page for the HAVOK Consulting blog. Various topics, tips, and resources focused on Google Analytics 4 by proven experts.
By now, everyone who has had a Google Universal Analytics account should be aware that their properties are no longer processing data as of July
In GA4, audiences refer to website or app visitors grouped based on their behavior, providing insights into specific user groups and facilitating targeted marketing. A
The deadline for transitioning to Google Analytics 4 (GA4), as mandated by Google, is swiftly approaching. Although most marketers have a fundamental understanding of GA4,
If you’ve recently logged into Google Analytics, you may have noticed a notification stating that Google will automatically establish a Google Analytics 4 (GA4) property
One of the most powerful features of the new Google Analytics 4 (GA4) property is event tracking. If you’re used to working with Google Universal
Google Analytics 4 (GA4) is the new version of Google’s popular analytics platform. It offers a range of powerful features and insights for marketers and
On July 1, 2023, Google announced that standard Universal Analytics properties will halt the processing of new data hits, and has commented that they highly
Google Analytics 4 is the latest version of Google Analytics, a web analytics service provided by Google that tracks and reports website traffic. Google Analytics
After the announcement of Universal Analytics being set to be a thing of the past, many marketers and advertisers are having to start preparing for